Zhao Feiyang, Yi Wenjing, Wang Jingyu
In today's rapidly developing market environment, enterprises are facing unprecedented competitive pressure and challenges. From the current development of Chinese enterprises, there is a problem of low investment efficiency. Can digital transformation, as a tool for reshaping enterprise operation models, improve investment efficiency? Based on this issue, this article explores the mechanism and path of digital transformation on the investment efficiency of enterprises. Through digital transformation, enterprises can improve decision-making efficiency, optimize business processes, enhance customer experience, and ultimately achieve significant improvements in investment efficiency.
Digital Transformation; Investment Efficiency; Impact Path